शब्दकोश · SEO और मार्केटिंगAffiliate MarketingAffiliate marketing is a performance model where publishers earn a commission for sales or leads they refer to a merchant through tracked links.शब्दकोश · SEO और मार्केटिंगAnchor TextAnchor text is the clickable, visible text of a hyperlink, which tells readers and search engines what the linked page is about.शब्दकोश · SEO और मार्केटिंगBacklinkA backlink is a hyperlink from one website to another, and search engines treat these links as references that help signal a page's relevance and trust.शब्दकोश · SEO और मार्केटिंगBounce RateBounce rate is the percentage of visits that do not engage with a site; in GA4 it is the inverse of engagement rate, not the old single-page measure.शब्दकोश · SEO और मार्केटिंगCanonical URLA canonical URL is the preferred address of a page, declared with rel="canonical", that tells search engines which version to index when duplicates exist.शब्दकोश · SEO और मार्केटिंगContent MarketingContent marketing is the strategy of creating and distributing useful content, such as articles, videos and guides, to attract and retain a defined audience.शब्दकोश · SEO और मार्केटिंगConversion RateConversion rate is the percentage of visitors who complete a desired action, such as buying, signing up or submitting a form.शब्दकोश · SEO और मार्केटिंगCore Web VitalsCore Web Vitals are Google's page experience metrics, LCP, INP and CLS, that measure loading speed, responsiveness and visual stability for real users.शब्दकोश · SEO और मार्केटिंगCPC (Cost Per Click)CPC is the average amount an advertiser pays for each click on an ad, calculated as total ad spend divided by the number of clicks received.शब्दकोश · SEO और मार्केटिंगCPM (Cost Per Mille)CPM is the cost of showing an ad one thousand times, used to buy or price display, video and social advertising by impressions.शब्दकोश · SEO और मार्केटिंगCrawl BudgetCrawl budget is the number of URLs a search engine bot is willing and able to fetch from your site within a given period, shaped by server health and demand.शब्दकोश · SEO और मार्केटिंगCTR (Click-Through Rate)CTR is the percentage of impressions that result in a click, calculated as clicks divided by impressions, used for search listings, ads and emails.शब्दकोश · SEO और मार्केटिंगDomain AuthorityDomain Authority is a third-party score, created by Moz, that predicts how well a site may rank; it is not a Google metric or ranking factor.शब्दकोश · SEO और मार्केटिंगDuplicate ContentDuplicate content is substantially similar text that appears at more than one URL, which can split ranking signals and confuse search engines.शब्दकोश · SEO और मार्केटिंगE-E-A-TE-E-A-T stands for Experience, Expertise, Authoritativeness and Trustworthiness, the framework Google's quality raters use to judge content reliability.शब्दकोश · SEO और मार्केटिंगEmail MarketingEmail marketing is the practice of sending promotional and relationship-building messages to subscribers who have opted in to receive them.शब्दकोश · SEO और मार्केटिंगFeatured SnippetA featured snippet is an answer extract shown at the top of search results, pulled from a web page along with its title and link.शब्दकोश · SEO और मार्केटिंगGoogle AnalyticsGoogle Analytics is a free web analytics service that records visitor behavior, traffic sources and conversions on a website or app using event-based data.शब्दकोश · SEO और मार्केटिंगGoogle Business ProfileGoogle Business Profile is a free listing that controls how a business appears in Google Search and Maps, with hours, photos, reviews and contact details.शब्दकोश · SEO और मार्केटिंगGoogle Search ConsoleGoogle Search Console is a free Google tool that shows how your site performs in Google Search, including queries, clicks, indexing status and errors.शब्दकोश · SEO और मार्केटिंगH1 TagThe H1 tag is the top-level HTML heading that states a page's main topic to visitors and search engines, normally used once per page.शब्दकोश · SEO और मार्केटिंगIndexingIndexing is the step where a search engine analyzes a crawled page and stores it in its database so the page can appear in search results.शब्दकोश · SEO और मार्केटिंगKeywordA keyword is a word or phrase that people type into a search engine, and the term a page is optimized to match in search or advertising campaigns.शब्दकोश · SEO और मार्केटिंगLanding PageA landing page is a standalone web page built for one specific goal, such as a signup or purchase, where visitors arrive from an ad, email or search.शब्दकोश · SEO और मार्केटिंगLead GenerationLead generation is the process of attracting people who show interest in a product and capturing their contact details so they can be nurtured into customers.शब्दकोश · SEO और मार्केटिंगLink BuildingLink building is the practice of earning hyperlinks from other websites to your own to improve search visibility and bring referral visitors.शब्दकोश · SEO और मार्केटिंगLocal SEOLocal SEO is the optimization of an online presence to appear in location-based searches, such as map results and queries containing "near me".शब्दकोश · SEO और मार्केटिंगLong-Tail KeywordA long-tail keyword is a longer, more specific search phrase with lower volume but clearer intent and usually less competition than broad terms.शब्दकोश · SEO और मार्केटिंगMarketing FunnelA marketing funnel is a model of the stages a prospect passes through, from first awareness to purchase and loyalty, narrowing at each step.शब्दकोश · SEO और मार्केटिंगMeta DescriptionA meta description is an HTML tag that summarizes a page in a sentence or two, often shown as the snippet under your title in search results.शब्दकोश · SEO और मार्केटिंगNofollowNofollow is a link attribute (rel="nofollow") that tells search engines not to endorse the linked page, treated by Google as a hint rather than a command.शब्दकोश · SEO और मार्केटिंगNoindexNoindex is a robots directive, set in a meta tag or X-Robots-Tag header, that tells search engines not to include a page in their search results.शब्दकोश · SEO और मार्केटिंगOff-Page SEOOff-page SEO covers signals that originate outside your website, mainly backlinks, brand mentions and reputation, that influence how search engines rank it.शब्दकोश · SEO और मार्केटिंगOn-Page SEOOn-page SEO is the optimization of elements on a page you control, such as content, titles, headings, links and images, to rank for target queries.शब्दकोश · SEO और मार्केटिंगOrganic TrafficOrganic traffic is the visitors who reach your site by clicking unpaid search engine results, as opposed to paid ads, social posts or direct visits.शब्दकोश · SEO और मार्केटिंगPPC (Pay-Per-Click)PPC is an advertising model where the advertiser pays a fee each time a user clicks an ad, common in search engine and social media campaigns.शब्दकोश · SEO और मार्केटिंगRetargetingRetargeting is an advertising tactic that shows ads to people who previously visited your site or app, to bring them back and complete an action.शब्दकोश · SEO और मार्केटिंगRich ResultsRich results are enhanced search listings that show extra details such as star ratings, prices, images or FAQs, generated from structured data.शब्दकोश · SEO और मार्केटिंगROAS (Return on Ad Spend)ROAS is the revenue earned for every unit of currency spent on advertising, calculated as ad-attributed revenue divided by ad spend.शब्दकोश · SEO और मार्केटिंगSearch IntentSearch intent is the underlying goal behind a query, such as learning, finding a site, comparing options or buying, which a ranking page must satisfy.शब्दकोश · SEO और मार्केटिंगSEO (Search Engine Optimization)SEO is the practice of improving a website so search engines can crawl, understand and rank it higher in unpaid results for relevant searches.शब्दकोश · SEO और मार्केटिंगSERP (Search Engine Results Page)A SERP is the page a search engine shows in response to a query, combining organic results, ads and features such as snippets, maps and image packs.शब्दकोश · SEO और मार्केटिंगStructured Data (Schema Markup)Structured data is standardized code, usually JSON-LD using Schema.org vocabulary, that labels page content so search engines can interpret it precisely.शब्दकोश · SEO और मार्केटिंगTechnical SEOTechnical SEO is the work of making a site easy for search engines to crawl, render and index, covering speed, status codes, sitemaps and site structure.शब्दकोश · SEO और मार्केटिंगTitle TagA title tag is the HTML title element that names a web page, shown in browser tabs and as the clickable headline in search engine results.शब्दकोश · SEO और मार्केटिंगUTM ParametersUTM parameters are tags added to a URL, such as utm_source and utm_campaign, that let analytics tools identify which campaign sent a visitor.